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Palm Springs International ShortFest and University of California Riverside announce 60 Seconds to Impact film competition

May 19, 2016

60 Seconds to Impact was born from the idea that everyone has a voice, and it’s time for massive change in this election year.

PRESS RELEASE

Palm Springs International ShortFest and University of California Riverside

announce 60 Seconds to Impact film competition

PALM SPRINGS — 60 Seconds to Impact was born from the idea that everyone has a

voice, and it’s time for massive change in this election year.

This unique film competition – a collaboration between the Palm Springs International

ShortFest and the University of California, Riverside – celebrates the fact that everyone

has a voice in our democracy, and together we can impact history.

We’re asking people from around the world to create a short, non-partisan film of 60

seconds or less, explaining why they vote. Films can be live action, documentary,

animation, interviews – anything goes, as long as it’s original work. Upload the film and

inspire others to get registered to vote.

Cash prizes will be awarded to the finalists, who will be announced during the 2016

Palm Springs International ShortFest, held in Palm Springs June 21-27. But the real

payoff is motivating young people and first-time voters to play a role in the November

2016 U.S. election.

To submit a video or find out more, visit www.60secondstoimpact.com, and spread the

news on social media with #whyivote and #60secondimpact. Throughout the monthlong

campaign, the public is encouraged to view videos and vote for their favorites at

www.60secondstoimpact.com.


Additional partners include Rock the Vote, the largest non-profit and non-partisan

organization in the United States to engage the political power of young people; The

Casting Society of America, partnering with us to reach out to its 600-plus worldwide

membership to ask its members, actors and filmmakers to create videos and lend a

voice to the campaign; and Pocial, a new social polling company based in Palm

Springs, which is co-creating the technology to enable public voting and data analysis.

About the University of California, Riverside: The University of California, Riverside

is one of 10 universities within the prestigious University of California system and is

widely recognized as one of the most ethnically and economically diverse research

universities in the nation.

About the Palm Springs International ShortFest: The Palm Springs International

ShortFest, now in its 22nd year, is one of the largest showcases of short films in North

America. The seven-day competitive festival screens approximately 330 films from 47

countries in a series of 90-minute programs.

Palm Springs International ShortFest: http://www.psfilmfest.org

University of California, Riverside: https://www.ucr.edu

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